Justin Grossbard

Justin Grossbard

CEO & Co-Founder TheRockTrading.com

Justin Grossbard is the CEO and Co-Founder of TheRockTrading.com, which he established alongside Noam Korbl to bring clarity and transparency to the crypto trading comparison space. With more than 20 years of experience in digital strategy and financial services, Justin leads the direction of the site's research and editorial process.

Background and Qualifications

Justin holds a Bachelor of Commerce (Honours) in Finance and a Master's in Marketing from Monash University. He is a qualified holder of the RG146 certification, a requirement for providing financial product advice in Australia, and is a member of the Australian Financial Markets Association (AFMA) and the Australian Institute of Company Directors (AICD).

Professional Experience

Before founding TheRockTrading.com, Justin built and scaled multiple online comparison platforms in the financial services sector. His experience spans CFD trading, cryptocurrency exchanges, and prop trading firms. He also runs the digital agency Innovate Online, which focuses on SEO and paid search for financial services brands.

Justin has contributed to a number of well-known financial publications, including Forbes, Finance Magnates, Kiplinger, Entrepreneur, and MoneyShow. He is also the author of 5 Alternative Investments to Earn a Return Outside of Stocks and Bonds.

Areas of Expertise

At TheRockTrading.com, Justin focuses on evaluating cryptocurrency CFD brokers, crypto exchanges, and prop trading firms. He personally opens accounts, tests trading platforms, and assesses spreads, fees, and execution quality. His areas of knowledge include forex, derivatives, financial technology, and digital asset trading.

Our Approach to Crypto Platform Reviews

Justin believes crypto platform comparisons should be grounded in first-hand testing rather than sales material. Every review on TheRockTrading.com reflects actual trading activity, with a particular focus on pricing transparency, platform reliability, and regulatory standing. The goal is to give traders a practical view of each platform so they can make decisions based on facts, not marketing.